• GENERATION Z X BILLIE EILISH X DEUTSCHE TELEKOM

GENERATION Z X BILLIE EILISH X DEUTSCHE TELEKOM

Whilst freelancing at Saatchi’s we came up with the creative idea to use Billie’s partnership with Deutsche Telekom as a platform to empower the voice of the Generation Z, stand by their side and champion those already making social change through connective technology.

After all, in the advent of technology and the likes of Billie Eilish, Greta Thunberg, Malala Yousafzai and many more, just because they’re young, it doesn't mean that their voices can’t change the world.

Featuring 6 inspirational social activists, the team went on to create this TV commercial launching the campaign and inspiring a generation.

Directed by Vincent Haycock